This fundraising campaign was made in occasion of Green Month 2020, an initiative proposed by ESN Italy to raise awareness about the environmental issue. In particular we wanted to:
- raise awareness about the problem of deforestation
- take action by adopting a tree trough Treedom, an online platform through which it is possible to adopt a tree that will be planted and grown by a local farmer in his own country
We started our fundraising campaign in May, presenting the Treedom platform to our international students and giving them the chance to adopt with us a tree. Thorugh the platform, all trees are planted directly by local farmers and bring environmental, social and financial benefits to their communities. The fundraising campaign last a month and gave us a lot of satisfaticion.
The campaign "Adopt a tree" has reached and exceeded the set goal. We managed to adopt not just one tree, but to give life to an entire forest. We therefore have welcomed Ciuffo (Baobab tree), Marchello (Lemon Tree), Cate & Dani (Papaya Plant) and Paolinao (Cocoa Tree). Our forest can now live and continue to be enriched over time by anyone who wants it. :)