We teamed up with the Salone dello Studente in order to create material that could be read and viewed by students so that they could get informed about the Erasmus experience and motivated to take on this journey.
- Concerning the experience of an international student here in Italy, one of our ex Erasmus students made a video about her experience which was published on the Salone's website.
- As for the experience of Italian students abroad, we interviewed some members of our ESN section and made info-graphics for each of them, showing where and when they went on Erasmus and reporting a quote from their interview. We then shared a post per day with the graphics on our Instagram page.
- Lastly, we ended the social media campaign by posting an article about the significance of Erasmus on our website
All the student who visited the website of the Salone dello Studente through their Campus Orienta Digital, and those who visited our Instagram page or our website, were able to get all kind of point of views on Erasmus, both from an international student and from Italian students, so as to be motivated to take part in a international mobility programme.
The social media campaign was a great way to share our experiences with each other.